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ARI LEWSKI
Founder and chief executive officer
Digital Sports Tech
The sports betting sector has been awaiting ‘the next big thing’ to follow in-play betting, and with player proposition bets it may have found it. As CEO of the first company to develop a viable prop betting product, Ari Lewski finds himself at the crest of this new wave. Digital Sports Tech can help attract new sportsbook customers as well as increase existing customer spend, and the speed at which customers have signed up to launch the solution suggests operators agree. DST is already live in Australia, the UK, and plans to launch in Mexico and Russia. If Lewski can keep to the hectic launch schedule DST is going to be a hot acquisition target.