Gaming Intelligence Hot 50

From the outside, NetEnt looks to have made inexorable progress over the past decade but it was not enough to save Theresa Hillman’s predecessor the axe when profit momentarily dipped.

Hillman’s elevation to the chief executive’s office following nearly two years as chief financial officer will test her ability to merge commercial smarts with an attention to the bottom line demanded by the board.

She joins as the US opens up and Sweden’s re-regulated market gives NetEnt access to the countries’ former monopolies. Asia presents another challenge but Hillman has shown she is up for the fight.