Gaming Intelligence Hot 50 2021
Employee & Customer Care
Chief executive officer
Every year the Gaming Intelligence Hot 50 tries to find at least one new entrant who almost nobody will have heard of. This year that honour goes to Chris Eade.
Kindred Group has invested in his company Zafty Intelligence to develop a responsible gaming app for IOS and Android that will allow people to monitor their gambling habits. It will monitor customers’ behaviour, compare it to past behaviour, and block or restrict access if it spots harmful behaviour.
The beauty of the technology is that it will monitor every app on a player’s device, meaning they can’t just quit with one operator and move to another.
Kindred has vowed to share Eade’s work with as many operators as possible, which could make him one of the industry’s most influential people.