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Gaming Intelligence Hot 50
Claire McDaid
VP of Bingo
Pragmatic Play
Claire McDaid has been integral in driving forward not just Pragmatic Play’s bingo offering, but also the supplier’s entire stable of verticals since she was appointed as VP of Bingo. She has been a tireless champion of bingo, promoting a vertical that that has been overlooked in recent years. She has inspired casino-focused operators by educating them on the benefit of adding bingo to their portfolio, driving first time deposits at lower acquisition costs, and offering fantastic cross-selling opportunities. This has opened the world of bingo to a whole mass of operators who would never have considered taking the product.
Claire’s achievements have contributed to Pragmatic Play’s leading position in numerous regulated markets. Its bingo products are now live in more than 18 markets, across hundreds of brands, and active player numbers are surging. Her achievements have not only contributed to her employer’s growth, but to the growth of the bingo vertical globally. For that she is a very worthy winner of the Hot 50.