Gaming Intelligence Hot 50 2021
Chief executive officer
When Betsson was floundering, Jesper Svensson stepped in to helm the company’s operations team. The company has not looked back since.
Things have just got better and better on his watch. The latest financial figures revealed a 19 per cent rise in revenue during the first nine months of 2020 but Svennson’s impact goes far deeper than figures.
He has forged a management team that people want to work for. He has promoted a culture that was lying in tatters when he took over. He fosters creativity and confidence. His employees feel empowered and follow his lead.
Furthermore, he has the knack of making the right decisions at the right time. As Betsson prepares to enter North and South America, it will need all of those qualities. These could so easily be adventures that go wrong but somehow, you can’t help thinking, they are unlikely to go wrong on Svensson’s watch.