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When disruptive innovation companies look to enter Colombia they call on Omar Calvo. Having previously brought Groupon to Colombia and led the strategy development and growth of Cabify in the market, to name but a few, he was called in as general manager of Rush Street Interactive in Colombia in March 2018.

Three months later the RushBet online sportsbook was launched, followed by the addition of an online casino a year later, and there has been no looking back. With Calvo’s local expertise, this American iGaming minnow with no experience of operating a sportsbook has established itself as a dominant operator in the market.

The Covid-19 pandemic only accelerated the growth of the Colombian iGaming market, and Calvo is leading the way with RushBet.