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Gaming Intelligence Hot 50
Peter Jackson
Chief executive officer
Flutter Entertainment
The audacious deal wins Flutter chief executive officer Peter Jackson a place in the Hot 50. Considering the fact that much of his tenure has been spent trying to fix the teething problems associated with Paddy Power’s combination with Betfair, the acquisition of Stars Group is something of a gamble. However, Jackson has proved himself a serial buyer of companies, with The Stars Group the cherry on the cake, following smaller acquisitions of FanDuel in the US and Adjarabet in Georgia.
The Stars Group is itself still trying to digest Sky Betting & Gaming, which it acquired last year for $4.7bn. But GVC Holdings has shown it can be done. Its acquisition of LadbrokesCoral – shortly after acquiring bwin and shortly after Ladbrokes merged with Coral – has set a precedent. Jackson will need an equally slick team in place to make it work.